| Creative Director
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Forward with Pride: Facebook LGBTQIA+ Pride

FORWARD WITH PRIDE:

Facebook LGBTQIA+ PRIDE MONTH

FORWARD WITH PRIDE: Facebook LGBTQIA+ PRIDE MONTH

The Project

Intersectionality when it comes to telling lgbtqia+ stories was of paramount importance to facebook when we were tapped to create this 360 campaign for @facebook on all platforms. We focused on showcasing the layered stories of three trailblazers as they marched into the future. In “Forward with pride” we told stories of momentum and progress through the eyes of an indigenous drag activist, a history making trans swimmer, and an icon of the nyc queer community. Told through hero videos, static collage, social assets and user generated content, “Forward with pride” cut through the noise of queer content with authentic storytelling from diverse perspectives.

My Role

Creative Director

Collaborators

Editorial Director: Amanda richards • DP: Marshall Stief • Producer: Clare Worsley • Art Director: Rebecca Brooker • Photographer: Cole Witter • Collage Artist: Ashly Sypherd • Production Company

AR FIlter Design